Freelance writing and consulting

Brand, SEO, editorial, and curriculum

A long tail of freelance and consultancy engagements across femtech, healthcare, and brand.

FreelanceBrandSEO

Role and responsibilities

Delivered creative B2C content and market concept strategy in maternal health and fitness.
Created brand media kits, content style guides, e-commerce storefront and checkout content, ad copy, newsletters, blog content, and product copy.
Consulted femtech brands on evidence-based, human-centric, ethical, and sustainable UX content.
Tracked and communicated significant health and fitness industry updates — legislative and clinical policy shifts, reproductive technologies — to deliver data-driven content.
Scripted podcasts and instructional design, copyedited training manuals, and mentored early-career health advocates on communications and online-content strategy.

Selected clients

The Savage Bureau
Silicon Valley brand identity and marketing firm
↳ Copywriting · brand naming · marketing strategy
Natural Resources Family Foundation
San Francisco family resource nonprofit
↳ Web copy · instructional design · curriculum
Rosewood Health Consultancy
Reproductive health consultancy (founder, decade-long)
↳ Brand · web · SEO · content strategy · curriculum